Be A Disruptor: Or Be Disrupted Issue #1 Nov 10, 2016
Welcome to the Disruptive Organization Inc. newsletter
I’ve just been sent a YouTube posting for an email with the subject line, “Here’s a guy whose singing your song.” That was nice to hear. It recalled the days long ago when John Seeley Brown and I had meetings at Xerox Research Park discussing the changes that were needed in organizational design. This link provided a wonderful way to connect again.
After all this time, our views and our language have remained in synch without having been in communication with each other. He has an interesting perspective regarding what is coming and suggestions for avenues of action. This is a great message from an engaging speaker. I invite you to listen to him here:
When I decided to use the word disruptive in my company name, I had not heard this recording. I was a contributing author to a coming book on what the future will look like in the next 20 to 40 years. My inbox was flooded every day for most of a year with the word “disruptive” followed by some new technology, or application of new technology, or just new thinking in fields of marketing, AI, cloud computing, and innovation for companies in many fields.
Having been consulting to companies on organization transformation for a couple of decades, I realized that while the vocabulary was becoming more frequently used, there was little appreciation of how to design organizations of any size for dealing with disruptive forces. This goes beyond transformation of individual managers and building innovation teams.
Why do I say this? Because these individuals and teams will come up against an organization, their own, which mirrors the last hundred years or more of organizational design.
There are principles, even “laws”, of what is needed to build new organizations consistent with the era. This newsletter will develop these ideas as we proceed.
Our intention: To become a disruptive force for the good of society, your organization and all its members.
Michael McMaster, CEO, Disruptive Consulting inc
As always, please send questions and comments for my consideration. I will not respond via this medium to any personal requests but you’re welcome to email me at michael@disruptiveconsultingca .
I request that you send questions or describe the situation in your own organization so that I can direct the content of newsletters to your concerns. I will not use company names, individual names or anything that could give such things away in responses I create for your questions and concerns. If I intend to use any particular situation, I’ll give you a chance to change or even reject my use of such writing.